loading...
QSimulate

Quantum Simulation For Pharmaceutical R&D.

Role
UI/UX Design, Web Design
tools
AE, FIGMA, CINEMA 4D
location
United States
duration
Approx. 4 - 5 weeks
//01
the brief

QSimulate provides the power of quantitative simulations to solve complex mathematical problems that exist within the biotech industry. QSimulate specializes in three sectors: chemical, materials science, and pharmaceutical.

The first objective of this project is to design an engaging, UX-centered website that directly communicates Qsimulate's mission & core values to its target demographics.

The second objective of this project is to ensure the website delivers an increase in traffic, lead generation, and conversions.

//02
the challenge

The challenge is to accurately showcase & explain QSimulate’s solutions without losing any important scientific information. Since I don't have a Ph.D. in quantum computing, it was hard to understand the science at the start.

QSimulate’s primary audience is large drug companies who want faster results to accelerate their computational R&D, so finding the right balance between information flow and visual aesthetics is paramount.

//03
The Solution

After a few research & brainstorming sessions with the QSimulate team, we came up with a conclusion. The new website uses a simple & modern tone that communicates QSimulate's mission directly to major drug companies.

We leverage immersive 3D illustrations to differentiate QSimulate's line of solutions easily. In addition, we developed a unified visual language & UI across the brand, from typography to color palette.

The website uses LL Circular, a modern geometric sans-serif typeface that provides a solid foundation for legibility across all devices. Additionally, we employed patterns based on the logo (which looks like a quantum molecule) as a recurring theme throughout the website.

see all work